The client: Axela, a UK based healthcare startup.
The brief: To write a series of blog posts outlining some of the major issues affecting the NHS and offer some solutions.
My process: I carried out extensive secondary research into what the issues surrounding the NHS were. I made sure to highlight the key statistics to reinforce the point of view.
The outcome: Axela is still in its infancy and the blog post series is yet to be completed so the outcome is up in the air, but we’re confident that it will help the NHS to improve.